Every year, at the beginning of the year, design and fashion magazines say which colors will be trendy. For sure, many people start to think: “Why is this color trendy and not another? Who decided this year that we should wear red and next year it will...
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A quick step-by-step guide to remote UX research
We want to help our clients to build products that succeed and after many years in the IT environment, I can say for sure, there is no secret recipe for that. The whole product or service development process demands constant thinking on business goals...

What UI design and a bar have in common?
or What is UI to a customer? On the internet is an abnormous number of UI and UX definitions and guides, especially when it comes to differences between UI design and UX design. So, if the main point of design is to make things understandable, then let’s...

What is UX design and what does the design process look like?
As Steve Jobs said, “Design is not just what it looks like and feels like. Design is how it works.” We see this characteristic of design very well when we look at Forrester research. According to them, every single dollar invested in User Experience...

UX Research for Augmented Reality – 5 methods we used to validate PoC
Where is the north? Remember the last time when you used Google Maps to get walking directions and you heard: “Head North”? How did you feel? We immediately started to look for the North Star ⭐️ How long did it take you to find the right direction?...

How we ran a remote user research on desktop and mobile
CoinDesk – a cryptocurrency portal came to the Tooploox product design team with a problem. They planned a redesign of their website and wanted to know more about the audience before getting started. CoinDesk had analytics data but it...

How To Prepare Workshops – Tips From Tooploox Sketch Meetup
The idea Should a software house only develop new apps? Or should there be some space to develop new skills? In our company, we try to share the knowledge and experience between the teams. At Tooploox, we’re starting a new project called Tooploox...